Usage And Abusage.

One of my favourite reference books goes by the title of this post. The author, I am sure would not have thought of this new shocker for me.

Our newspapers are frequently advertising a new Mutual Fund offering.
The advertiser is a highly respected and conservative, Tambram (Tamil Brahmin) family run company from the South of India.

My understanding of this advertisement was straight forward. Promoting a new MF. I was made wiser by my son who thought that this was hilarious. I was puzzled till he asked me to google for ‘Golden shower’. Before disambiguation, I was led to this wikipage.

I am now wiser by hindsight. I wonder if the Sundarams are!

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